Tuesday, 29 December 2009
Agenda setting by PWC
While browsing, I came across a good example of using social media in an agenda setting role by PriceWaterhouseCoopers'. As a leading provider of accountancy services globally, it is, I assume, asked to comment on proposed new regulations by financial regulators and other industry bodies worldwide. This is a well established process by regulators and government civil servants involved in developing regulation in seeking specialist opinion from a wide range of interested parties. PWC has a section where it publishes its formal responses online (PWC Inform)- a good example of transparency and of course agenda setting by an industry leader in a particular field. Incidentally a good source on the EU Transparency Directive and relevance for financial reporting and implications for financial PR.
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